Amanda Deering
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Spectrum

Spectrum Paint Sample kit

Spectrum is a paint company that aims to create cheaper paints to help their consumer create a space that they’ll love. They hope to make their brand very accessible and a go-to for those looking to spruce up their homes on a budget.

Spectrum has decided to help their consumer even more by helping the consumer create a paint sample kit that suits their needs, enabling them to take home the product and try it out before committing.

The package is created with removable labels that can be printed out and customized by the paint representative to allow consumers a truly customizable experience. Because the package remains consistent regardless of color, it is much more efficient, as reps can cheaply print from pre-made label options in store.

Paint Sample Kit
Fall 2014, Package Design

 

AWARDS & RECOGNITION

Award of Merit, Graphis New Talent 2015